---
title: "Case Study: Beam"
date: 2023-08-31T13:27:00-05:00
author: Jenn Levreault
canonical_url: "https://dev.breakout.studio/work/case-study-beam"
section: Case Studies
---
# Case Study: Beam

 [Insurance](https://dev.breakout.studio/work?industry=insurance#projects) 

Beam Benefits is a digital-forward benefits provider for the modern workforce. We helped them launch their full portfolio as they scaled from dental coverage provider to full employee benefits platform.

 

 

- Web Design
- Brand Strategy
- Marketing Collateral
- Writing
 
 

 

  ![Beam hero](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%27891%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 Beam Dental approached us as they were expanding beyond dental coverage to become Beam Benefits, providing a full portfolio of ancillary employee benefits. They’ve always been a digital-forward company with a mission to modernize employee benefits, so we helped them tighten their visual identity and establish a brand messaging architecture to support the launch of their new identity.

We also built a new website that streamlines the user journey for their members, brokers, and providers with warm photography, bursts of motion, and UX-driven content. Our partnership helped position them to scale from Beam Dental to Beam Benefits and transition to their next phase of growth.

[Visit the Beam site](https://www.beambenefits.com/)

 

 ![Beam logo](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271820%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 

  ![Beam copy img](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%27891%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

  ![Beam colors](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271800%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 ![Beam color palette](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271800%27%20style%3D%27background%3Atransparent%27%2F%3E%20lazypreload) 

 

 

 

  ![Beam positioning](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271579%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

  ![Beam copy](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271349%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 ##  Website 

 

  ![Beam desktop 2](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271800%27%20height%3D%272030%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

  ![Beam shoot](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%272400%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 ![Beam product cards](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%272400%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 

  ![Beam desktop 1](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271512%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 ##  Marketing collateral 

 

  ![Beam presentation](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271350%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

 Simpler, smarter benefits for the modern workforce

 

 

  ![Beam social](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271083%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

  ![Beam one pagers](data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272400%27%20height%3D%271082%27%20style%3D%27background%3Atransparent%27%2F%3E) 

 

 

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